Crisis Management Isn’t Optional—It’s Survival. Get My Free Slide Deck for Businesses, Nonprofits & Even Everyday Life.
- kscalcionejc
- Sep 18
- 2 min read
When a crisis hits your business, every second—and every word—matters. That’s why I was honored to speak this week at the New Jersey Women’s Chamber of Commerce about how business owners can prepare for the unexpected and protect everything they’ve worked so hard to build. See the full slide deck below!
In my presentation, “Crisis Management for Business Owners,” I walked attendees through real-world examples, practical steps, and the exact frameworks I’ve used to manage everything from cyberattacks and social media scandals to natural disasters and high-profile tragedies.

We covered:
The 6 most common types of business crises.
The step-by-step phases of an effective crisis response.
How to create and structure your Crisis Response Team and communication flow.
Real examples from my 20+ years managing crisis communications in both public and private sectors.
What to say (and what not to say) when the pressure is on.
Whether you're a small business owner, nonprofit leader, or entrepreneur, the slides are now available to view and download below for free. I hope you’ll use them to begin building your own plan or to strengthen the one you already have.
💡 REMEMBER: A little preparation now is the smartest investment you can make in your business’s future.
View the Full Slide Deck Below!













